LEGENDS OF RUNETERRA
Infernal Collection 2022
Responsibilities // Copywriting, Copyediting, Narrative Writing
A collectible card game (CCG), Legends of Runeterra releases purchasable content based on distinct thematics, which range anywhere from summery pool party fun to the destruction of ancient worlds.
For the Infernal Collection, we immersed players in a dark fantasy world where fiery demons roam the earth.
IN THE STORE
Players can buy cosmetics such as boards or card backs to personalize their in-game experience. For the Infernal Collection, each cosmetic’s description needed to evoke feelings of foreboding and fantasy, while still referencing the Infernal thematic’s key element: fire.
INFERNAL REMNANTS
(BUNDLE)
Left by an incendiary spirit, this bundle smolders with faint, otherworldly fire.
MAGMA CHAMBER
(BOARD)
Insatiable creatures seethe below the molten surface.
This board has special visual effects and music.
INFERNAL SWAIN
(CHAMPION SKIN)
Arise in a blaze of cruelty.
This skin features exclusive card art.
INFERNAL SILVERWING
(GUARDIAN)
Personality: Hot-headed
Eats: Flaming worms
Don’t get him too fired up, if you value your things.
INFERNAL PORO QUESTS
To get players excited, the team developed a series of Infernal-themed quests with an exclusive reward: a flaming little fluffball called a Poro.
I worked with game designers to infuse the quest experience with a bit of fiery flair.
INFERNAL QUEST REWARD
You saved the poros! As you turn to leave, a fiery little critter jumps into your arms. Looks like he wants to come along!
Claim your Infernal Poro Guardian now.
I created a set of quest titles that fit the Infernal thematic.
INFERNAL FLAVOR TEXT
Every card has unique flavor text which offers a glimpse into the story behind the card art. I got to flesh out the Infernal world by writing flavor text for each character.
"Mortal. Why do you struggle against the inevitable? All creatures must eventually turn to ash, and be remade in the Ashen Lord's image."
“Fear not. Your death will be swift.”
“Destruction and rebirth arise from the same flame.” - Shen
“What’s that, my little fire sprite? You wish to explore this pathetic world? Very well. It would be such a shame to see that exuberant spirit of yours dimmed.” - The Ashen Lord
“Run along, then, and go where you please… For wherever you are, my fire will follow.” - The Ashen Lord
Don’t get caught in the firestorm.
Always play with fire.
“Patience, my companions. Let the embers gather. We shall kindle the flames when the moment is right.”
“At last, every piece is in its proper place. Now, rise to the sky, unfurl your wings, and let the inferno rage.”
“For what cruel purpose do you call me to this earth, Ashen Lord? To torment me as a puppet on string, and turn this fiery blade against those I vowed to protect?”
“My blade was never meant to be used against mortals. For this, Ashen Lord, you will pay.”
Galio surveyed the charred landscape, looking with great pleasure upon the cities he had crushed underfoot. But the view was spoiled by the pitiful creatures that clawed out from beneath the wreckage, clinging to their worthless lives in defiance of the Ashen Lord’s will.
With fitful rage, Galio struck the earth again, and again, and again… He would not be calmed, not until every one of these insolent creatures burned.